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Marcus Theatres® to Show Skyfall in Select UltraScreen® Auditoriums on Thursday, November 8, One Day Prior to Wide Release

Published On: Friday, October 26, 2012

Marcus Theatres® to Show Skyfall in Select UltraScreen® Auditoriums on Thursday, November 8, One Day Prior to Wide Release

MILWAUKEE -- Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS), today announced it will show Skyfall, the latest installment in the famed James Bond series starring Daniel Craig, at select UltraScreen® auditoriums on Thursday, November 8, one day in advance of the film’s November 9 wide release. The first showings of Skyfall will begin at 12:07 a.m. (0:07) on November 8 at seven UltraScreen auditoriums in Illinois, Minnesota, Ohio and Wisconsin and will continue with a full schedule of exclusive UltraScreen showings that afternoon and evening.

“We are excited to announce that Marcus Theatres moviegoers will be among the first in the country to experience Daniel Craig as 007 on our giant UltraScreens,” said Bruce J. Olson, president of Marcus Theatres. “Skyfall is one of the most highly anticipated holiday blockbusters and the latest installment in one of the most popular film series of all time. As people all over the world celebrate the 50th anniversary of the James Bond franchise, this larger-than-life film is getting the debut it deserves.”

Moviegoers who see Skyfall at a Marcus Theatres UltraScreen will experience the action-packed thrills of Agent 007 like never before. The three-stories tall, 70-foot-wide screens feature the latest MDX™ (Marcus Digital Xperience™) digital projection technology in 4K high resolution for superior clarity, vivid color and outstanding definition and depth. All UltraScreens feature dynamic, multi-channel surround sound and luxurious memory-foam chairs designed for ultimate relaxation and comfort, completing a superb cinematic experience.

Customers can purchase advance tickets now for the November 8 UltraScreen showings, including the special 12:07 a.m. showing at www.marcustheatres.com. UltraScreen admission is $2 more than standard movie prices. The wide release of Skyfall begins on Friday, November 9 in Marcus Theatres first-run locations throughout its circuit.

Marcus Theatres UltraScreen locations showing Skyfall on Thursday, November 8, at 12:07 a.m. and continuing in the afternoon and evening:

Illinois: Elgin Cinema, Elgin; Orland Park Cinema, Orland Park

Minnesota: Oakdale Cinema, Oakdale

Ohio: Pickerington Cinema, Pickerington

Wisconsin: Majestic Cinema, Brookfield; North Shore Cinema, Mequon; Point Cinema, Madison

About Marcus Theatres

Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS), is the sixth largest theatre circuit in the United States and currently owns or manages 695 screens at 56 locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North Dakota and Ohio. For more information, please visit www.marcustheatres.com and follow the company on Facebook and Twitter (@Marcus_Theatres).

About The Marcus Corporation

Headquartered in Milwaukee, Wisconsin, The Marcus Corporation is a leader in the lodging and entertainment industries, with significant company-owned real estate assets. In addition to its Marcus Theatres division, the company’s lodging division, Marcus® Hotels & Resorts, owns and/or manages 20 hotels, resorts and other properties in 11 states. For more information, visit the company’s web site at www.marcuscorp.com.

Certain matters discussed in this press release are “forward-looking statements” intended to qualify for the safe harbors from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements may generally be identified as such because the context of such statements include words such as we “believe,” “anticipate,” “expect” or words of similar import. Similarly, statements that describe our future plans, objectives or goals are also forward-looking statements. Such forward-looking statements are subject to certain risks and uncertainties which may cause results to differ materially from those expected, including, but not limited to, the following: (1) the availability, in terms of both quantity and audience appeal, of motion pictures for our theatre division, as well as other industry dynamics such as the maintenance of a suitable window between the date such motion pictures are released in theatres and the date they are released to other distribution channels; (2) the effects of increasing depreciation expenses, reduced operating profits during major property renovations, and preopening and start-up costs due to the capital intensive nature of our businesses; (3) the effects of adverse economic conditions in our markets, particularly with respect to our hotels and resorts division; (4) the effects of adverse weather conditions, particularly during the winter in the Midwest and in our other markets; (5) the effects on our occupancy and room rates of the relative industry supply of available rooms at comparable lodging facilities in our markets; (6) the effects of competitive conditions in our markets; (7) our ability to identify properties to acquire, develop and/or manage and the continuing availability of funds for such development; and (8) the adverse impact on business and consumer spending on travel, leisure and entertainment resulting from terrorist attacks in the United States or incidents such as the recent tragedy in a movie theatre in Colorado. Shareholders, potential investors and other readers are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements made herein are made only as of the date of this press release and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.

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